Showing posts with label Percent. Show all posts
Showing posts with label Percent. Show all posts

Facebook Ramps Up Lobbying Spend In Q1 2011, Up 400 Percent To A Record $230K

It’s no secret that Facebook is deepening its ties with the Beltway crowd. As we saw yesterday, the company hosted a town hall meeting with President Obama and has steadily ramping up its lobbying efforts in 2010, spending over $350,000 on lobbying efforts last year. But the company recently disclosed its Q1 spend on lobbying and the company shelled out a record $230,000 on lobbying activities in the quarter, which is up by over 400 percent from $41,390 spent in Q1 2010. This data is recorded in the U.S. Senate’s lobbying database.


Policy areas of focus for Facebook this year include global regulation of software companies and restrictions on internet access by foreign governments; online safety measures, internet privacy regulations, cyber security, and FCC regulations on net neutrality. A new issue that the company spent lobbying resources on is discussing House, Senate, and Government rules to allow more Government and Congressional offices to access social media to engage with citizens.


Other new additions to Facebook’s lobbying efforts include patent reform and lobbying for Oregon power and water needs to support high-tech growth and investment in Oregon. Facebook just opened a new, energy-efficient data center in Oregon.


In the fourth quarter of 2010, the social network spent $130,000 in the quarter (up from $38,117 in the fourth quarter of 2009). In total, Facebook spent $351,390 on lobbying in 2010. Not only is this quarter the most Facebook has ever spent on lobbying, but the social network is well on its way to surpassing its 2010 total spend in the first two quarters of 2011. It’s not surprising that the company is building out its presence in D.C. That’s something that both Google, Microsoft and others have been doing for some time now. Lat year Google spend millions on its lobbying efforts, so it should be interesting to see if Facebook will catch up.


Photo Credit/Flickr/Cliff1066


READ MORE » Facebook Ramps Up Lobbying Spend In Q1 2011, Up 400 Percent To A Record $230K

Take Out Slideshows And Other Forced Search, And Bing’s Market Share Isn’t Quite 30 Percent


A couple days ago, the headlines blared that Bing now has 30 percent search market share in the U.S. Not so fast. Those numbers were based on Hitwise estimates. Today, comScore came out with its own qsearch estimates, which is what Wall Street analysts following Google report. The comScore numbers tell a slightly different story.
If you include all searches, then the combined market share of Bing (13.3 percent) and Yahoo (17.7 percent), which is powered by Bing, is indeed 31 percent. But this “core” search number includes Google slideshows, contextual search in places like Yahoo News, and Google Instant. Every time you go through a slideshow on Yahoo, for instance, related search results appear below, inflating its numbers.
But ComScore strips out those numbers to come up with what it calls “explicit search” (you know, when someone actually types a query into a search box). When you look at explicit search, Bing and Yahoo combined only had 29.5 percent market share in the first quarter of 2011, which is up from 28.0 percent in the fourth quarter of 2010. So Bing is making gains at the expense of Google, whose explicit search share in the first quarter was 65.6 percent, down from 66.4 percent in the fourth quarter, or almost a full point. But it hasn’t quite reached 30 percent yet.
Bing also keeps taking share from Yahoo, which ends up being a wash. Over the past nine months, Bing has gained nearly 3 percentage points in explicit search share, but half of that has come from Yahoo.
In March, 2011, Bing reached 13.9 percent, while Yahoo dropped to 15.7 percent, for a combined total of 29.6 percent share, which is actually down 0.1 percent from February. Google’s explicit search market share in March was 65.7 percent, up 0.3 percent from February, and pretty much flat with nine months ago.
The table below is courtesy of Citi analyst Mark Mahaney:


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